Novus Loyalty
listed
SME IPO
₹0.00
(0.00%)
Table of Contents
- 01 IPO Description
- 02 IPO Parameters
- 03 IPO Roadmap
- 04 GMP History
- 05Novus Loyalty IPO Market Lot
- 06 Novus Loyalty IPO Details
- 07 IPO Reservation
- 08 Novus Loyalty IPO Anchor Investors
- 09 Novus Loyalty IPO Dates
- 10 Promoters and Holding Pattern
- 11 Objects of the Issue & Utilisation of Proceeds
- 12 About Novus Loyalty IPO
- 13 Novus Loyalty IPO Company Financial Report
- 14 Novus Loyalty IPO Valuation – FY2025
- 15 Peer Group Comparison
- 16 IPO Lead Managers aka Merchant Bankers
IPO PARAMETERS
PRICE BAND
139.00 - 146.00
LOT SIZE
1000 Shares
INVESTMENT
₹2,92,000
IPO ROADMAP
BIDDING STARTS
17 Mar 2026
2
BIDDING ENDS
20 Mar 2026
3
ALLOTMENT
TBA
4
LISTING
25 Mar 2026
Grey Market Premium HISTORY
| Date | GMP (₹) | Daily Change | Gain (%) |
|---|---|---|---|
| 19 Mar 2026 | ₹0.00 | - | 0.00% |
| 18 Mar 2026 | ₹0.00 | - | 0.00% |
| 16 Mar 2026 | ₹0.00 | - | 0.00% |
Novus Loyalty IPO MARKET LOT
| Application | Lot Size | Shares | Amount |
|---|---|---|---|
| Retail Minimum | 2 | 2,000 | ₹292,000 |
| Retail Maximum | 2 | 2,000 | ₹292,000 |
| S-HNI Minimum | 3 | 3,000 | ₹438,000 |
| S-HNI Maximum | 6 | 6,000 | ₹876,000 |
| B-HNI Minimum | 7 | 7,000 | ₹1,022,000 |
Novus Loyalty IPO DETAILS
| IPO Open Date | March 17, 2026 |
|---|---|
| IPO Close Date | March 20, 2026 |
| Face Value | ₹10 Per Equity Share |
| IPO Price Band | ₹139 to ₹146 Per Share |
| Issue Size | Approx ₹60.15 Crores |
| Fresh Issue | Approx ₹48.18 Crores |
| Offer for Sale | Approx 8,20,000 Equity Shares |
| Issue Type | Book Build Issue |
| IPO Listing | BSE SME |
IPO RESERVATION
| Investor Category | Shares Offered | Shares (%) |
|---|---|---|
| Anchor Investor | 11,30,000 Shares | 27.43% |
| QIB (Ex. Anchor) | 8,10,000 Shares | 19.66% |
| NII Shares Offered | 5,85,000 Shares | 14.20% |
| Retail Shares Offered | 13,65,000 Shares | 33.13% |
Novus Loyalty IPO Anchor INVESTORS
| Anchor Bidding Date | March 16, 2026 |
|---|---|
| Anchor Investors List | — |
| Shares Offered | 11,30,000 Shares |
| Anchor Size | ₹— Cr. |
| Lock‑in Period End Date (50% Shares – 30 Days) | — 2026 |
| Lock‑in Period End Date (50% Shares – 90 Days) | — 2026 |
Novus Loyalty IPO DATES
| IPO Open Date | March 17, 2026 |
|---|---|
| IPO Close Date | March 20, 2026 |
| Basis of Allotment | March 23, 2026 |
| Refunds | March 24, 2026 |
| Credit to Demat Account | March 24, 2026 |
| IPO Listing Date | March 25, 2026 |
| IPO Bidding Cut-off Time | March 20, 2026 – 5 PM |
Promoters and Holding PATTERN
| Promoters | Deepak Tomar and Sweta Singh | |
|---|---|---|
| Particular | Shares | % Share |
|---|---|---|
| Promoter Holding Pre Issue | 1,22,50,200 | 95.62% |
| Promoter Holding Post Issue | 1,55,50,200 | —% |
Objects of the Issue & Utilisation of PROCEEDS
| Purpose | Amount (₹ Crores) |
|---|---|
| Funding of expenditure towards investment in upgrading, enhancement of, and development of new products | ₹13.00 |
| Business development and marketing activities including manpower hiring | ₹9.62 |
| General corporate purposes and unidentified inorganic acquisition | ₹— |
About Novus Loyalty IPO
Novus Loyalty, founded in 2011, is one of the leading companies to offer loyalty and rewards solutions using its technology platform. The firm provides both ready-to-use and customizable solutions, such as point-based rewards, event-triggered campaigns, cashback systems, purchase-linked promotions, and digital vouchers.
Its services cater to various industries like Fintech, E-commerce, Software, Banking, FMCG, Real Estate, and more. Its platform offers both On-premises and SaaS (cloud-based) solutions with AI analytics. Novus loyalty has set its presence in both the domestic market, in states like Telangana, Haryana, Uttar Pradesh, Maharashtra, Punjab, Tamil Nadu, Rajasthan, Delhi, and Karnataka, and the international market in the UAE, USA, Australia, and Puerto Rico.
Novus Loyalty IPO Company Financial REPORT
| Period Ended | Revenue (₹ Cr.) | Expense (₹ Cr.) | PAT (₹ Cr.) | Assets (₹ Cr.) |
|---|---|---|---|---|
| 2023 | ₹59.61 | ₹58.81 | ₹0.55 | ₹13.38 |
| 2024 | ₹73.61 | ₹69.56 | ₹2.96 | ₹12.36 |
| 2025 | ₹104.63 | ₹99.57 | ₹3.58 | ₹14.81 |
| Sep 2025 | ₹71.43 | ₹63.79 | ₹5.80 | ₹21.83 |
Novus Loyalty IPO Valuation – FY2025
| ROE | 31.74% |
|---|---|
| ROCE | 40.40% |
| EBITDA Margin | 5.44% |
| PAT Margin | 3.43% |
| Debt to Equity Ratio | — |
| Earning Per Share (EPS) | ₹2.93 (Basic) |
| Price / Earning (P/E) Ratio | N/A |
| Return on Net Worth (RoNW) | 27.39% |
| Net Asset Value (NAV) | ₹10.68 |
Peer Group COMPARISON
| Company | EPS | P/E Ratio | RoNW % | NAV | Income |
|---|---|---|---|---|---|
| Pelatro Limited | 5.64 | 53.72 | 6.31% | 77.64 | — Cr. |
IPO Lead Managers aka Merchant BANKERS
- Smart Horizon Capital Advisors Pvt.Ltd.