Simca Advertising IPO GMP today is Rs -27. Investors can use this GMP along with price band and subscription status for a better IPO review.
Listed
SME IPO
SIMCA
Simca Advertising IPO GMP, Subscription & Allotment Status Today
Simca Advertising Limited is engaged in the advertising and branding industry, providing outdoor advertising, media planning, and promotional solutions for businesses across multiple sectors. The company offers services such as hoardings, transit media, digital displays, and integrated marketing campaigns to help brands improve visibility and customer engagement. With increasing competition among brands and growing demand for targeted advertising solutions, the company continues to expand its presence in the media and advertising market. Its focus on strategic locations and customized promotional services supports long-term client relationships. The IPO is intended to fund business expansion, strengthen advertising infrastructure, support working capital requirements, and enhance the company’s presence in the competitive advertising and media industry.
- Price Band
- ₹174.00 - ₹183.00
- Lot Size
- 600 Shares
- Bidding Closes
- 12 May 2026
- Listing Date
- 15 May 2026
Current GMP Status
₹-27
-14.75% vs upper band
Est. Listing Gain
-14.75%
Last Trend
12 May 2026
Listing Price
₹156.00
Retail Entry
₹2,19,600
IPO Details
Complete IPO information
| Current GMP | ₹-27 |
|---|---|
| Estimated Listing Gain | -14.75% |
| Price Band | ₹174.00 - ₹183.00 |
| Issue Price | Approx ₹183.00 Crores |
| Listing Price | ₹156.00 |
| Lot Size | 600 Shares |
| Issue Type | SME |
| Registrar | TBA |
| Exchange | NSE, BSE |
| Retail Quota | TBA |
| Overall Subscription | 1.68x |
| Listing Date | 15 May 2026 |
| Minimum Investment | ₹2,19,600 |
Analysis
IPO Snapshot & Investor Takeaways
At the upper end of its price band, Simca Advertising is priced at ₹183 per share. With a minimum lot size of 600 shares, a retail investor applying for one lot would need approximately ₹2,19,600 to participate in this SME issue.
The latest recorded Grey Market Premium for Simca Advertising stands at ₹-27, implying an estimated listing gain of around -14.75% over the issue price if it holds until listing. This is up ₹16 from its previously recorded level. GMP reflects informal grey-market sentiment rather than a guaranteed outcome, and can change at any point until the day of listing.
As of the latest update, Simca Advertising's IPO was subscribed 1.68x overall, with a category-wise breakdown of Retail 0.61x, QIB 6.5x.
SME IPOs list on the dedicated SME platform of BSE/NSE. They usually involve smaller issue sizes and a higher per-lot investment than Mainboard issues, with comparatively lower institutional participation.
Timeline
IPO roadmap at a glance
✓
Bidding Opens
08 May 2026
✓
Bidding Closes
12 May 2026
✓
Allotment
TBA
✓
Listing
15 May 2026
Grey Market Premium
Daily GMP status
| Date | GMP | Change | Gain |
|---|---|---|---|
| 12 May 2026 | ₹30.00 | +₹16.00 | 16.39% |
| 11 May 2026 | ₹14.00 | +₹14.00 | 7.65% |
| 07 May 2026 | ₹0.00 | - | 0.00% |
Swipe to see more →
Market Lot
Application size breakdown
| Category | Lots | Shares | Amount |
|---|---|---|---|
| Retail Minimum | 2 Lot | 1,200 | ₹2,19,600 |
| Retail Maximum | 2 Lot | 1,200 | ₹2,19,600 |
| S-HNI Minimum | 3 Lot | 1,800 | ₹3,29,400 |
| S-HNI Maximum | 9 Lot | 5,400 | ₹9,88,200 |
| B-HNI Minimum | 10 Lot | 6,000 | ₹10,98,000 |
Swipe to see more →
Fund Utilization
Objects of the Issue & Official Documents
Analysis
Simca Advertising IPO Details
| IPO Open Date | May 8, 2026 |
|---|---|
| IPO Close Date | May 12, 2026 |
| Face Value | ₹10 Per Equity Share |
| IPO Price Band | ₹174 to ₹183 Per Share |
| Issue Size | Approx ₹58.04 Crores |
| Fresh Issue | Approx ₹58.04 Crores |
| Issue Type | Book Building Issue |
| IPO Listing | NSE SME |
Analysis
Simca Advertising IPO Reservation
| Investor Category | Shares Offered | Shares (%) |
|---|---|---|
| Anchor Investor | — | — |
| QIB (Ex. Anchor) | — | 50% |
| NII | — | 15% |
| Retail | — | 35% |
Analysis
Simca Advertising IPO Anchor Investors
| Anchor Bidding Date | 2026 |
|---|---|
| Shares Offered | — |
| Anchor Size | — |
| Lock-in Period (50% Shares - 30 Days) | 2026 |
| Lock-in Period (50% Shares - 90 Days) | 2026 |
Analysis
Simca Advertising IPO Dates
| IPO Open Date | May 8, 2026 |
|---|---|
| IPO Close Date | May 12, 2026 |
| Basis of Allotment | May 13, 2026 |
| Refunds | May 14, 2026 |
| Credit to Demat Account | May 14, 2026 |
| IPO Listing Date | May 15, 2026 |
| Bidding Cut-off Time | May 12, 2026 – 5 PM |
Analysis
Simca Advertising IPO Promoters & Holding Pattern
| Particular | Shares | % Share |
|---|---|---|
| Promoter Holding Pre Issue | 88,00,000 | 99.99% |
| Promoter Holding Post Issue | 1,19,71,600 | — |
| Promoters |
|---|
| Fahim Batliwala and Ashma Fahim Batliwala |
Analysis
Simca Advertising IPO – Objects of the Issue
| Purpose | Amount (₹ Cr.) |
|---|---|
| Purchase & Installation of LED Screens | 12.72 |
| Strategic Collaboration with CWM (20 LED Screens Monetization) | 5.00 |
| Working Capital Requirements | 23.50 |
| General Corporate Purpose | — |
Analysis
About Simca Advertising IPO
Simca Advertising, incorporated in 2022, is one of the leading advertising services providers with a focus on Out-of-Home (OOH) media ads. The firm provides a diverse range of OOH advertising options, such as hoardings, gantries, bus panels, shelters, kiosks, utilities, and vinyl signage, in Mumbai and Maharashtra.
Simca Advertising helps brands to connect with audiences with its high-quality products, serving various clients such as advertising agencies, entertainment, real estate, fashion and lifestyle, insurance, and government organisations. Moreover, the firm also offers customized campaigns that are designed as per the client’s chosen locations and their requirements in order to attract more customers and reach. Furthermore, the company also manages 100 outdoor advertising spaces in Mumbai, including busy roads, key junctions, commercial areas, and markets.
Analysis
Simca Advertising IPO Company Financial Report
| Period Ended | Revenue (₹ Cr.) | Expense (₹ Cr.) | PAT (₹ Cr.) | Assets (₹ Cr.) |
|---|---|---|---|---|
| 2023 | 11.96 | 9.84 | 1.57 | 6.07 |
| 2024 | 49.31 | 41.59 | 5.78 | 19.80 |
| 2025 | 75.09 | 61.60 | 9.98 | 36.67 |
Analysis
Simca Advertising IPO Valuation – FY2025
| KPI | Values |
|---|---|
| ROE | 57.44% |
| ROCE | 76.57% |
| EBITDA Margin | 18.00% |
| PAT Margin | 13.31% |
| Debt to Equity | — |
| EPS (Basic) | ₹11.34 |
| P/E Ratio | N/A |
| RoNW | 57.44% |
| NAV | ₹19.74 |
Analysis
Simca Advertising IPO Peer Group Comparison
| Company | EPS | P/E Ratio | RoNW % | NAV | Income (₹ Cr.) |
|---|---|---|---|---|---|
| Bright Outdoor Media Limited | 13.11 | 43.10 | 11.65% | 112.55 | — |
Analysis
IPO Lead Managers aka Merchant Bankers
- Socradamus Capital Pvt. Ltd.
FAQ
Simca Advertising IPO FAQs
Simca Advertising IPO price band is Rs 174.00 to Rs 183.00. Check the latest issue price, lot size and GMP together before applying.
Simca Advertising IPO open date is 08 May 2026, close date is 12 May 2026, and listing date is 15 May 2026.
Simca Advertising IPO lot size is 600 shares. The minimum retail investment is Rs 2,19,600.
Simca Advertising is classified as a SME IPO. This helps investors quickly understand the issue category and exchange segment.
Simca Advertising IPO subscription status currently shows Retail 0.61x, QIB 6.5x, Overall 1.68x.
Simca Advertising Limited is engaged in the advertising and branding industry, providing outdoor advertising, media planning, and promotional solutions for businesses across multiple sectors. The company offers services such as hoardings, transit media, digital displays, and integrated marketing campaigns to help brands improve visibility and customer engagement. With increasing competition among brands and growing demand for targeted advertising solutions, the company continues to expand its presence in the media and advertising market. Its focus on strategic locations and customized promotional services supports long-term client relationships. The IPO is intended to fund business expansion, strengthen advertising infrastructure, support working capital requirements, and enhance the company’s presence in the competitive advertising and media industry.
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